YouTube Shorts is a big deal for short videos, with two billion users every month as of July 2023. It’s a new way for creators to make money, starting in late 2022. This guide will show you how to make money from YouTube Shorts.
You can earn through ads, YouTube Premium, YouTube Shopping, and fan funding. We’ll talk about what you need to start, how to make more money, and other ways to earn on YouTube.
Key Takeaways
- YouTube Shorts has reached two billion monthly logged-in users, providing creators with a vast audience for short-form content.
- Creators can earn money from YouTube Shorts through ad revenue sharing, YouTube Premium subscription revenue sharing, and various YouTube Shopping and fan funding options.
- To be eligible for full YouTube Shorts monetization, creators need to meet specific criteria, such as having 1,000 subscribers and reaching either 10 million public Shorts views in the last 90 days or gaining 1,000 subscribers and 4,000 public watch hours for long-form videos in the last 12 months.
- The average revenue per thousand views (RPM) for YouTube Shorts is around $0.05 to $0.07, which is generally lower than the earnings from long-form YouTube videos.
- Creators can diversify their YouTube revenue streams by exploring alternative monetization options, such as joining affiliate programs, securing brand sponsorships, and promoting products through YouTube Shopping.
Can YouTube Shorts Be Monetized?
YouTube Shorts, the platform’s short-form video feature, offers creators new ways to make money. To get the most out of YouTube Shorts monetization, creators must meet certain requirements. They also need to join the YouTube Partner Program (YPP).
YouTube Shorts Monetization Requirements
To fully monetize YouTube Shorts, creators must have at least 1,000 subscribers. They also need either 10 million valid public Shorts views in 90 days or 4,000 valid public watch hours of long-form videos in the last year. If they don’t meet these numbers, they can still make money through YouTube’s expanded program.
This program requires 500 subscribers, 3 valid public uploads in 90 days, and 3 million valid public Shorts views in 90 days. Or, they need 3,000 valid public watch hours of long-form videos in the past year. But, they won’t get access to all monetization options like Shorts ad revenue or YouTube Premium subscription revenue.
Joining the YouTube Partner Program
To monetize your YouTube Shorts, you must join the YouTube Partner Program (YPP). First, sign in to YouTube and click on your profile picture in the top right. Then, select YouTube Studio and go to the “Earn” section. Click “Apply” to start the process.
You’ll need to review and accept the Base terms. You must also link your existing AdSense account or set up a new one. After that, wait for YouTube to review your application, which usually takes about a month. Once approved, accept the Shorts Monetization Module to start earning from your Shorts.
“51% of marketers plan to invest more in short-form content in the future.”
By meeting the YouTube Shorts monetization requirements and joining the YouTube Partner Program, creators can unlock the potential to earn revenue from their short-form video content. This is especially true as more people seek engaging, bite-sized content.
How Does YouTube Shorts Monetization Work?
YouTube Shorts is a short video feature that lets creators earn money in two ways. They can get money from ads and YouTube Premium subscriptions.
YouTube Shorts Ad Revenue Sharing
The YouTube Shorts ad revenue sharing model pools all ad money. It first subtracts music licensing fees. Then, it divides the rest among creators based on Shorts views.
Creators get 45% of their share, and YouTube keeps 55%.
YouTube Premium Subscription Revenue Sharing for Shorts
YouTube also splits YouTube Premium earnings with Shorts creators. They get a part of the net revenue after music fees. Creators earn 45% of this revenue for their Shorts.
Knowing how to calculate YouTube Shorts ad revenue and YouTube Premium revenue for Shorts is key. Creators can earn more by understanding these rules and optimizing their Shorts.
Can you earn money from YouTube Shorts?
Yes, you can! YouTube Shorts creators can make money in many ways. One great way is through YouTube’s Shopping features. By tagging products in their Shorts, viewers can buy them right on the platform. This can add to a creator’s income.
YouTube Shopping Features
Creators can earn commissions by tagging products in their Shorts. This lets them make money from sales, not just ads. It’s a smart way to use youtube shorts shopping features and boost earning potential from youtube shorts shopping.
By learning to monetize youtube shorts with product tagging, creators can earn more. They can also tap into earning potential from youtube fan funding.
YouTube Fan Funding Options
Creators who join the YouTube Partner Program get access to fan funding. This includes Super Thanks and YouTube Channel Memberships. Super Thanks lets viewers buy animations and leave comments to show appreciation. Creators earn 70% of the revenue.
Channel Memberships offer paid tiers with special perks. Creators keep 70% of the fees. These youtube shorts fan funding options are reliable and can help creators earn more.
By using both shopping features and fan funding, creators can find many ways to make money. This helps them maximize their earnings.
How Much Money Can You Make from YouTube Shorts?
YouTube Shorts monetization doesn’t always bring in a lot of money. Creators usually make about $0.05 to $0.07 for every 1,000 views. This means they can earn $50 to $70 for every million views. It’s key to understand how YouTube Shorts work.
YouTube takes 55% of the money made from Shorts. Creators get 45%. If they use copyrighted music, they lose even more money. This means they might not get as much as the RPM figures suggest.
But, YouTube Shorts can help creators grow their channel. Even if Shorts ads don’t make much money, they can attract more viewers. This can lead to more ways to make money, like YouTube Shopping and sponsorships.
| Metric | Range |
|---|---|
| Average RPM (Revenue per Mille) | $0.05 – $0.07 |
| Earnings for 1 million Shorts views | $50 – $70 |
| Earnings for 100,000 Shorts views | $100 – $500 |
“The revenue from YouTube Shorts alone may not be enough to sustain a creator’s livelihood, but it can serve as a valuable supplement to their overall YouTube monetization strategy.”
In summary, while youtube shorts earnings per view and average rpm for youtube shorts might not be as high as other types of videos, there’s still a chance to make money. The real value of YouTube Shorts is in growing your channel and finding more ways to earn. By using Shorts wisely and diversifying their income, creators can make the most of YouTube Shorts.
Alternative Ways to Monetize YouTube Shorts
YouTube Shorts offers creators a way to earn money, but there are other ways too. You can use affiliate marketing and brand sponsorships to make more money. These methods help you earn extra from your Shorts and spread out your income.
Joining Affiliate Programs
Affiliate marketing is a great way to make money from your Shorts. You can promote products and include affiliate links. This way, you get a cut of the sales, adding to your income.
Brand Sponsorships and Partnerships
Brand sponsorships and partnerships are also good for making money. Even with a small following, you can get deals. 51% of marketers plan to invest more in short-form content in 2023. By working with brands, you can earn more money from your Shorts.
| Monetization Method | Earning Potential | Key Requirements |
|---|---|---|
| Affiliate Marketing | Commissions on sales driven by affiliate links | Joining relevant affiliate programs Promoting products/services in Shorts Driving sales through affiliate links |
| Brand Sponsorships | Negotiated rates for sponsored content | Building a strong, engaged audience Identifying relevant brand partnerships Crafting effective sponsored Shorts |
“By diversifying my YouTube revenue streams, I was able to increase my overall earnings and reduce my reliance on any single monetization method.”
Exploring other ways to make money, like affiliate marketing and brand sponsorships, can boost your earnings. With the right strategy, you can make more from YouTube Shorts. This way, you can create a more stable and varied income stream.
Best Practices for Making Money on YouTube Shorts
To make money on YouTube Shorts, you need a smart plan for creating and optimizing your content. Follow these tips to attract a loyal audience and earn more from your Shorts.
Consistent Content Creation
Posting YouTube Shorts regularly is key to growing your audience and meeting monetization requirements. Regular uploads build a steady viewership. They also boost your chances of going viral, which can lead to more views and earnings.
Optimizing Thumbnails and Titles
Creating catchy thumbnails and titles is crucial for your Shorts to be found and clicked. Look at what successful Shorts creators do. Use their strategies to make your Shorts pop in the crowded feed.
Monitoring Analytics
It’s vital to keep an eye on how your YouTube Shorts perform. This helps you see what your audience likes and improve your strategy. Watch for views, likes, comments, average watch time, and how many viewers stay versus swipe away. Use this data to tweak your Shorts for better earnings.
| Metric | Importance for YouTube Shorts Monetization |
|---|---|
| Views | More views mean more ad revenue and audience growth. |
| Likes | Likes show YouTube your content is valuable and relevant. |
| Comments | Comments boost community interaction and Shorts visibility. |
| Average View Duration | Longer views mean your content holds viewers’ attention. |
| Swiped Away Ratio | A lower swipe ratio means your content is engaging. |
Diversifying Your YouTube Revenue Streams
While YouTube Shorts can add to your income, it’s key to have more than one way to make money. Relying only on Shorts ads and subscriptions can hold you back. By exploring other ways to make money, you can grow your YouTube channel in a stable and profitable way.
One good strategy is to focus on making money from longer videos. You can earn from traditional ads and also from Super Chats, Super Stickers, and Channel Memberships. Don’t forget about affiliate marketing and brand sponsorships, which can really boost your earnings.
Consider selling products, like merchandise or digital goods, to your viewers. You can also use platforms like Patreon to get support from your most loyal fans. They can help fund your content with monthly payments.
| Monetization Method | Potential Earnings |
|---|---|
| YouTube Ads (long-form videos) | $0.01 – $0.03 per view |
| Affiliate Marketing | $5 commission per $50 product sale (10% commission rate) |
| Brand Sponsorships | Varies based on audience size and engagement |
| Product Sales | Depends on product prices and profit margins |
| Crowdfunding (e.g., Patreon) | Recurring monthly payments from supporters |
Building a successful YouTube career needs a mix of strategies. Diversifying your income can open up new ways to earn and help you grow as a YouTube creator.
Conclusion
YouTube Shorts has become a great way for creators to make money. The platform offers many ways to earn, like ad revenue and YouTube Premium. While the money from Shorts might not be as much as long videos, there are other ways to make more.
Creators can make more money by making good content and using smart titles and thumbnails. They should also keep an eye on their analytics and try different ways to make money. YouTube Shorts is growing, and more people want to watch short videos.
To make money on YouTube Shorts, you need to meet certain requirements. You can also use the Shorts Fund and try different ways to earn money. With hard work and a smart plan, you can make the most of your YouTube Shorts and grow your online business.
FAQ
What are the eligibility requirements for YouTube Shorts monetization?
To monetize YouTube Shorts fully, you need 1,000 subscribers. You also need 10 million Shorts views in 90 days or 4,000 watch hours of long-form videos in a year. If you don’t meet these, you can still monetize through YouTube’s expanded program.
This program requires 500 subscribers, 3 public uploads in 90 days, and 3 million Shorts views or 3,000 watch hours in a year.
How do I join the YouTube Partner Program to start monetizing my YouTube Shorts?
To monetize your Shorts, join the YouTube Partner Program (YPP). First, sign in to YouTube and click on your profile picture. Then, select YouTube Studio and go to the “Earn” section.
Click “Apply” and review the Base terms. Link your AdSense account or set up a new one. Wait about a month for YouTube to review your application. Once approved, accept the Shorts Monetization Module to start earning.
How does the YouTube Shorts ad revenue sharing model work?
YouTube Shorts monetization uses an ad revenue sharing model. All ad revenue is pooled and music licensing fees are covered first. The rest goes into the Creator Pool.
Creators get 45% of their share from the Creator Pool. YouTube keeps 55%.
Can I earn money from YouTube Premium subscriptions through my YouTube Shorts?
Yes, you can earn from YouTube Premium subscriptions. YouTube shares a portion of Premium revenue with Shorts creators. After music licensing costs, creators get 45% of the allocated Premium revenue for their Shorts.
How can I monetize my YouTube Shorts beyond ad revenue and YouTube Premium sharing?
YouTube Shorts creators can earn through YouTube Shopping, Super Thanks, and Channel Memberships. By tagging products in Shorts, viewers can buy without leaving YouTube. Creators can also earn from Super Thanks and paid membership tiers with exclusive perks.
How much money can I make from YouTube Shorts?
YouTube Shorts earnings are modest, with an average RPM of $0.05 to $0.07. This means about $50 to $70 for every million views. While ad revenue and Premium sharing may not be much, creators can explore other ways to increase their earnings.
Are there any alternative ways to monetize my YouTube Shorts beyond the official YouTube options?
Yes, creators can earn through affiliate programs. By promoting products in their Shorts and using affiliate links, they can earn commissions. Brand sponsorships and partnerships are also options, especially with 51% of marketers planning to invest more in short-form content in 2023.
What are the best practices for maximizing earnings from YouTube Shorts?
For better earnings from YouTube Shorts, follow these tips: – Create content regularly to build an audience and increase viral chances. – Make thumbnails and titles catchy to boost viewership. – Use analytics to improve your Shorts based on views, likes, comments, and retention.
How can I diversify my YouTube revenue beyond just YouTube Shorts monetization?
While Shorts can add to your income, diversifying is key for a sustainable YouTube business. Explore long-form video monetization, affiliate marketing, sponsorships, product sales, and crowdfunding on Patreon. Diversifying reduces your reliance on Shorts’ relatively low earnings.